Choices
Stocks
- Stocks are shares of ownership of the company in which you are investing
- You make money on stocks when they grow in value and the company pays dividends.
- Stocks can LOSE money too...
Why some companies are more profitable than others.
- The company is better than its competitors
- Other investors recognize that it's a good company and want to buy its stock
- The company makes enough money to pay dividends on stock or pay interest on bonds
- The people who run the business are honest, hardworking and talented
You can lose money if...
- The company’s competitors are better than the company
- People don’t buy the company’s products
- The company’s officers don’t manage the company well
- Other people don’t want to buy the company’s stock
- The company’s officers are dishonest
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