Shopping

Everyone has to deal with money. Here are some basics to handling money well.

Publications

Stretching Your Supermarket Dollars

Stretching Your Dollars: Controlling Your Grocery Bill

66 Ways to Save Money

Living Independently: Choosing a Set of Wheels

Living Independently: Finding a Place to Live

Shopping to Get the Most for Your Money

Garage Sales

Stretching Your Dollars: Garage Sales, Thrift Shops and Classified Ads

Stretching Your Dollars: Types of Sales

Shopping for Tires

Shopping for a Used Car

 

  • Advertising

    Secrets of Selling: How to Turn Shoppers into Buyers

    Explains some of the common tactics used to lure consumers to purchase items, including store layouts and impulse purchasing. 24 minutes.

    Supermarket Persuasion: How Food is Merchandise

    Explains how supermarkets attempt to control consumer behavior, in order to help consumers make more informed choices. 23 minutes.

    Why Ads Work: The Power of Self-Deception

    Ads may not lie, but they often deceive consumers. This video explains that the most important part of an ad is what consumers do not see or hear. 23 minutes.

    Why You Buy: How Ads Persuade

    Discusses persuasion tactics used in advertising. 33 minutes.

    Don't Let Ads Getcha

    Shows how advertisers produce their advertisement and how they get consumers to buy their product.

    Contact Prof. Mary Harrison for more information on these videos.

    Store Policies

    Connect Consumerism

    Uses humor to demonstrate smart consumerism, discusses how a department store's set-up promotes sales, and features a music group popular in the early 90s called "Guys Next Door." 28 minutes.

    Contact Prof. Mary Harrison for more information on these videos.

    Selling Methods and Options Publications

    Warranties and Guarantees

    Extended Warranties and Service Contracts

General Resources

IFAS Bookstore

Money Management Record Book